Black Friday Boutique – 2017
With Black Friday drawing near we are excited to announce our own Black Friday Sale here at Appleyard and we’re calling it Black Friday Boutique!
Black Friday Boutique offers a massive 50% off on our Couture flowers as well as other exciting deals. The bouquets included in our Black Friday sale are as follows; Jade, Black Diamond, White Onyx, Topaz, Opal and Blue Sapphire, you can use the code: BLACKFRIDAY to claim you luxury bouquet. The sale will begin on Monday 20th November and will end Monday 27th November with delivery available until 1st December. Please note that discount is not valid on delivery charges or add on gifts.
If you didn’t already know, our couture flowers are apart of our Boutique flower range and are some of the most luxurious and beautiful bouquets that we have to offer. Not only that but the sale will also include great deals on selected Christmas bouquets, Christmas wreaths and £20 off the Ultimate Christmas Bundle. The bundle will consist of champagne, chocolates and a bouquet. You can use the code: ULTIMATE20 to claim your Luxury Christmas bundle which will be valid from Monday 20th November to Monday 27th November with delivery available until 24th December.
Make sure you come back and visit the site for more black Friday deals and grab yourself an exquisite bouquet for a loved one at an incredible price.
With Christmas not far away and everyone excited to begin their Black Friday shopping, it got us thinking about the history of Black Friday, it’s origins and why we take part in the sales within the U.K. We all know the term began in America but we thought we’d share a little more historical insight into just how it has grown into one of the biggest day for sales within this festive holiday season.
“Black Friday” refers to the single day of the year when retail companies finally go “into the black” (i.e make a profit). In America, Black Friday is the day after Thanksgiving and is of course when crowds of shoppers descend on stores all over the country to take advantage of the season’s biggest holiday bargains. The real story behind Black Friday however is a bit more complicated and darker.
Originally the term “Black Friday” was applied to financial crisis and not for the holiday shopping that we all associate it with today. The financial crisis that the term referred to was the crash of the U.S golf market on September 24, 1869. Jay Gould and Jim Fisk were two Wall street financier that worked together to buy up as much of the nation’s gold as they could, the idea behind this was to drive up the price sky-high and then sell it for astonishing profits. The conspiracy unravelled on that Friday in September, sending the stock market into free-fall and bankrupting everyone from Wall Street barons to farmers.
The Thanksgiving shopping related Black Friday tradition links to it’s retailers, after an entire year of operating at a loss (in the red) stores would supposedly earn a profit (went into black) on the day after Thanksgiving, because holiday shoppers spent so much money on discounted merchandise.
These days the one day of Black Friday sales has morphed into a four day event, spawning other “retail holidays” such as Small Business Saturday / Sunday and Cyber Monday. Stores started opening earlier and earlier on Black Friday, and now the most dedicated shoppers can head out right after their Thanksgiving meal. According to a pre-holiday survey this year by the National Retail Federation, an estimated 135.8 million Americans definitely plan to shop over the Thanksgiving weekend (58.7% of the surveyed), though even more (183.8 million, or 79.6%) said they would or might take advantage of the online deals offered on Cyber Monday.
Although initially being an American holiday, Black Friday is getting bigger, better and more popular within the U.K every year. More and more in store and online retailers are promoting Black Friday sales and we are no exception. That’s why we can’t wait for ‘Black Friday Boutique’ to begin so our customers can shower their loved ones in luxurious flowers and gifts at a fantastic price.